Cracks reaches 2.9 million followers on Facebook, 1.1 million followers on Instagram, 203,000 followers on Twitter, 818,000 followers on TikTok, and 46,000 followers on Twitch. Across the entire Cracks YouTube portfolio, including Cracks Global, Cracks Mexico, Cracks Colombia, and Cracks Argentina, there are over 7 million active subscribers.Ĭracks, originally founded by Guadalajara-native Manuel Bravo, one of the most prominent YouTuber’s in Mexico and Latin America, also significantly increases Playmaker’s social media following across other key social channels. Based on Janudata, Cracks Global generates an average of 502,000 views per video, which ranks 15th amongst the top-50 sports channels by subscribers on YouTube globally.
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View the full release here: Ĭracks, a Playmaker Brand (Graphic: Business Wire)Ĭracks Global, its flagship YouTube channel, has nearly 5.5 million subscribers and has attracted more than 2.7 billion lifetime views on YouTube. Cracks is a soccer-centric collection of digital media assets that has a total audience across all channels in excess of 12.6 million subscribers worldwide, including the most followed Spanish-language sports news channels on YouTube ( Cracks Global Edition, Cracks Mexico, Cracks Colombia, and Cracks Argentina). (TSXV: PMKR OTCQX: PMKRF) (“Playmaker”), the digital sports media company that delivers authentic content experiences through its portfolio of sports media and technology brands, announced today the acquisition of Mexico-based video-first sports platform, Cracks.
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Claim your 1-week free trial to StreetInsider Premium here.Ĭracks’ total digital audience exceeds 12.6 million combined subscribers across YouTube, Facebook, Instagram, Twitter, TikTok, and Twitch includes more than seven million YouTube subscribers of global and regional soccer-centric channels differentiates Playmaker’s content suite with first video-focused platform News and research before you hear about it on CNBC and others.
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